As part of Sky 1’s HD launch, Sky Creative approached us with a brief simply to ‘bring to life’ the particles in one of their new idents. In order to create particle heaven the studio signed up specialist Val Wardlaw. Val used bespoke scripting and N particles in Maya to produce the spot. Render farms had to be used to cope with the immense ‘weight’ that the large HD particle systems generated. The end result was a fantastic playful experience for their launch.