Brand Identity
3D Animation
Motion Design
On Screen Presentation
Process
Nick Bentley of Dixon Baxi led the initial creative and I put together a team of 3D artists and designers to execute a large series of channel idents and on screen animations. This was achieved through carefully crafted differences in colour, form and movement across the set of idents. Motion was designed to unify the idents with the entire on screen presentation tool kit the studio delivered.
